A data-driven communications professional specializing in digital strategy, content optimization, and audience engagement.
Contact meI am a dedicated strategic communicator driven by the intersection of media strategy and measurable results. Currently completing my Master's in Communication & Media Management from CSU, I specialize in audience-focused content and project execution. My work as an Operations Specialist has successfully optimized digital campaigns, achieving a 13% social media engagement rate and a 150% increase in service registrations through strategic communication and analytical thinking.
A sample of my recent work.
Created an engaging and meaningful video to celebrate First Generation college students, faculty, and staff at UNC.
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Executed a comprehensive transmedia iGrad promotional campaign during Financial Literacy Month.
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Deliver timely and relevant student success content to UNC students to support them along their academic journeys.
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